17:06Machine-translated from Azerbaijani by AIRead in Azerbaijani

GoWish Raises New Funding at a Valuation of More Than $200 Million

    The popular Danish wish-list app GoWish has been valued at more than $200 million following a new funding round. According to Bloomberg, the exact amount of the financing round and the identities of the new investors have not yet been disclosed. GoWish’s story differs somewhat from that of typical startups. The app was first created in 2015 by the Danish-Swedish postal operator PostNord under the name Onskeskyen, meaning “wish cloud.” Initially conceived as a seasonal project that allowed people to create lists of the gifts they wanted and share them with their families ahead of Christmas, it later became an independent product.GoWish case study | Google Cloud    In 2020, Denmark’s Dotcom Capital acquired the app and began developing it as a commercial platform. In January 2025, London-based Capital D acquired approximately one-third of the company. Dotcom Capital retained its two-thirds stake in the company. GoWish has grown rapidly in recent years. When Capital D invested, the platform had approximately 10 million registered users. That figure reached 13.6 million in November 2025 and more than 18 million users in July 2026. More than 9 million of them are in the US.    The app is also highly popular in Denmark. Approximately 3.5 million Danes are registered on GoWish, equivalent to more than half of the country’s population. During the holiday shopping season last November, GoWish climbed as high as second place in the US App Store.