22:44Machine-translated from Azerbaijani by AIRead in Azerbaijani

Graphics Card Prices Soar: RTX 5090 More Than Doubles in One Year

Growing demand for artificial intelligence technologies and shortages in the memory chip market have begun to seriously affect graphics card prices as well. A new report examining retail prices in Germany shows that Nvidia GeForce RTX 50 series prices have risen by an average of 66% over the past 12 months. The RTX 5090 recorded the largest increase. The price of this graphics card rose by 132% over one year.

The report prepared by 3D Center is based on data collected from various retail chains in Germany. The study covers price changes over the past year for current graphics card models from Nvidia, AMD, and Intel. The results show that products from all three manufacturers saw significant price increases. However, the largest increase occurred in Nvidia's RTX 50 series.

According to the report, Nvidia graphics card prices have risen by an average of 66% over the past 12 months. The figure was 48% for AMD's Radeon RX 9000 series based on the RDNA 4 architecture and 38% for Intel Arc Battlemage models.

The most striking finding concerns Nvidia's flagship model, the GeForce RTX 5090. The price of this graphics card in the German market rose by 132% over one year. In other words, the RTX 5090 now sells for more than twice as much as it did last year.

Other models in the RTX 50 series also recorded significant price increases. Most of the graphics cards in the series have become at least 50% more expensive. It is particularly notable that models with 16 GB of video memory have seen larger price increases. For example, the price of the GeForce RTX 5060 Ti 16 GB model rose by more than 70%.

Even when the RTX 5090 model is excluded from the calculation, the average price increase for the RTX 50 series is approximately 57%. This is higher than the 48% increase for the AMD Radeon RX 9000 series.

On the AMD side, the Radeon RX 9060 XT 8 GB was one of the models with the largest price increases. Nevertheless, RX 9000 series graphics cards continue to sell at more affordable prices in the German market than competing RTX 50 models.

One of the main reasons for the price increase is believed to be the rising cost of DRAM and VRAM memory chips since late 2025. However, the sharpest price increases in the graphics card market reportedly occurred in the second half of 2026.

Rising demand for graphics processors with large memory capacities for artificial intelligence applications is also one of the factors affecting market conditions. The faster price increases for models with 16 GB or more of video memory in particular are linked to this trend.

Price increases for Intel's Arc B580 and B570 models were relatively limited. The average price of the Battlemage series rose by 38% over the past year. One possible reason is that demand for Intel graphics cards is lower than for Nvidia and AMD products.

It should be noted that the report is based on Germany's retail market. Therefore, the reported price increases may not be at the same level in every country. Nevertheless, the results demonstrate the impact of rising memory chip prices and growing demand in the field of artificial intelligence on the graphics card market.