Turo to Highlight Teslas With Driver-Assistance System

Turo, a car rental platform, will separately identify vehicles with Tesla’s FSD driver-assistance system enabled in its listings. This will allow more drivers to try the Full Self-Driving (Supervised) system. Although FSD handles most driving tasks, the person behind the wheel must constantly monitor the road.

Eligible owners who rent out their cars on the platform will receive a 1-month free trial of FSD. Turo will use data from Tesla’s API to check whether the feature is enabled. This means the information in a listing will not be based solely on what the car owner says. The verified information will be shown to users choosing a vehicle.

According to Tesla’s figures, approximately 1.7 million customers worldwide have paid for FSD. The company has produced and sold more than 10 million vehicles to date. In North America, more than 75 percent of those who took delivery of their vehicles in the 3rd quarter of the year paid for an FSD subscription. This figure is approximately 20 percent higher than in the previous quarter.

The FSD option could increase rentals of Tesla vehicles, which are already in high demand on Turo. On the platform’s list of the most popular vehicles this year, Model 3 ranks 3rd and Model Y ranks 4th. Of the Americans who participated in Turo’s survey, 55 percent said they were interested in self-driving technology while traveling. Among Generation Z, this figure reaches 71 percent.

People who rent a Tesla vehicle with FSD enabled will be shown a safety warning. They must monitor the system and be ready to take control at any time. Users will also be able to view a guide prepared by Tesla. Car owners will be able to label vehicles in eligible listings as “Self-Driving.”